Image quality

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Images represent the first evaluation element for a user visiting a property.

In most cases, it is the photographs themselves that determine whether a user decides to explore an ad further or abandon it.

For this reason, on Puglia.world the quality of the images is not a detail, but an essential requirement.

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🎯 Why images are so important

An ad with clear, bright, and well-composed photographs:

✔ Instills confidence
✔ enhances the structure
✔ Increase contact requests
✔ improves the overall perception of the portal

On the contrary, low-quality or unsuitable images:

❌ drastically reduce interest
❌ they compromise the credibility of the structure
❌ they worsen the user experience

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🖥️ Display system (slider)

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Puglia.world uses a horizontal slider image display system, designed to offer a clear, modern, and immediate visual experience.

This choice is not accidental:
The slider allows users to quickly scroll through images and understand the spaces of the structure in just a few seconds.

👉 For this reason, the quality and correct composition of images become even more important.

Images that are not suitable for the format may be cropped or difficult to read, compromising the visual impact and effectiveness of the ad.

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📐 Recommended technical requirements

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To ensure correct display within the platform:

✔ Format: horizontal (16:9)
✔ Recommended dimensions: 1920 x 1080 px
✔ Quality: High definition, clear and bright images

Non-compliant images may be automatically cropped by the system, potentially compromising the final output.

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🛠️ Useful tools for adapting images

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If your images are not in the correct format, you can easily edit them using free online tools:

✔ Canva 👉 https://www.canva.com simpler (recommended)
✔ Photopea 👉 https://www.photopea.com more precise (like Photoshop)
✔ iLoveIMG 👉 https://www.iloveimg.com quick to crop and resize (very useful and simple)

These tools allow you to crop images in 16:9 format and adapt them correctly to the portal system.

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⚠️ Mistakes to avoid

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The following will not be considered suitable:

❌ vertical or non-adapted images
❌ blurry or low-quality photos
❌ poorly lit or invisible environments
❌ subjects cropped or out of frame
❌ images not representative of the structure

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🧠 Fundamental rule

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👉 The main subject must always be clearly visible and centered.

The user must be able to immediately understand the space he is observing.

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📷 Advice on the order of images

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To improve the presentation of your ad, it is recommended to organize your images in a logical manner.

An effective example could be:

✔ main image (cover)
✔ bedroom
✔ second bedroom or living area
✔ bathroom
✔ kitchen or interior spaces
✔ exteriors (terrace, garden)
✔ any view or context

👉 A clear order helps the user better understand the structure.

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🔒 Quality control

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Puglia.world reserves the right to:

✔ Do not post ads with inappropriate images
✔ request replacement of photographs
✔ limit the visibility of non-compliant content

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🤝 A shared goal

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Puglia.world is a growing platform that focuses on quality and promoting the region.

To offer an effective and credible service, it is essential that each facility contributes quality visual content.

Investing in image quality increases your chances of receiving inquiries and improves your online presence.

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✔ Practical advice

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If you do not have adequate photographs, we recommend that you:

✔ take new pictures with natural light
✔ use a recent device (smartphone or camera)
✔ Avoid excessive editing or unrealistic filters

A good photograph is not just a detail:
It's the first step in turning a visit into a concrete request.